Krystal “Shakes” Up Morning Coffee With Espresso Flavored Milkshake
Posted on February 4, 2008
Media Contacts:
Brian Cooley
Wicked Public Relations
404.589.9888 / cell: 404.316.7482
brian@wicked-pr.com
Brad Wahl
The Krystal Company
423.757.1515
bwahl@krystalco.com
KRYSTAL “SHAKES” UP MORNING COFFEE WITH ESPRESSO FLAVORED MILKSHAKE
Java Cream Milkquake™ Offers Breakfast Customers A “Cool” Way to Kick Start Their Day
Chattanooga, Tenn. – For those tired of their same old morning coffee routine, fast food icon Krystal is ready to shake things up with the introduction of its new Java Cream Milkquake ™. Featuring rich, premium ice cream and espresso flavored pure-cane syrup, the thick and all natural milkshake will be available for a limited time beginning February 4.
Individually made to order, the new Java Cream Milkquake is an easy and unique way for breakfast customers to enjoy the great taste of coffee while on-the-go; much like Krystal’s signature breakfast menu item the Breakfast Scrambler, which takes a traditional breakfast plate and stacks each menu item in a convenient, easy to carry bowl that can be enjoyed either scrambled up or devoured layer by layer.
“For years we’ve offered our customers unique breakfast items that not only taste great, but are easy to enjoy on-the-go,” said Brad Wahl, vice president of marketing, The Krystal Compay. “Just think, with a Java Cream Milkquake you can still enjoy the taste of your morning coffee without having to worry about spilling a hot drink in your lap as you battle traffic.”
Krystal’s new Java Cream Milkquake is made with real flavors and all natural ingredients including premium vanilla ice cream flavored with espresso pure-cane syrup. The Java Cream MilkQuake is served in a 20 oz. cup at the suggested price of $2.79.
Coupons for a free Java Cream Milkquake with the purchase of any breakfast combo meal are also available on the company’s official MySpace page at www.myspace.com/krystalloverslounge.
The Krystal Company
Founded in 1932, Krystal restaurants have become more than sparkling-clean eateries where friendly employees serve up fresh, delicious food. Krystal has become a cultural icon and an experience that virtually every man, woman and child in the South has shared. The Krystal brand – and the great food, service, value and setting that it represents – has taken a prominent place in the South’s cultural landscape.
The Krystal Company is the oldest quick service restaurant chain in the South and the second oldest in the United States. The Chattanooga, Tenn.-based company currently has nearly 400 restaurants in Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Texas and Virginia. For more information, visit www.krystal.com.
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| Media Contacts: | Brian Cooley Wicked Public Relations 404.589.9888 / cell: 404.316.7482 brian@wicked-pr.com |
Brad Wahl The Krystal Company 423.757.1515 bwahl@krystalco.com |
KRYSTAL “SHAKES” UP MORNING COFFEE WITH ESPRESSO FLAVORED MILKSHAKE
Java Cream Milkquake™ Offers Breakfast Customers A “Cool” Way to Kick Start Their Day
Chattanooga, Tenn. – For those tired of their same old morning coffee routine, fast food icon Krystal is ready to shake things up with the introduction of its new Java Cream Milkquake ™. Featuring rich, premium ice cream and espresso flavored pure-cane syrup, the thick and all natural milkshake will be available for a limited time beginning February 4.
Individually made to order, the new Java Cream Milkquake is an easy and unique way for breakfast customers to enjoy the great taste of coffee while on-the-go; much like Krystal’s signature breakfast menu item the Breakfast Scrambler, which takes a traditional breakfast plate and stacks each menu item in a convenient, easy to carry bowl that can be enjoyed either scrambled up or devoured layer by layer.
“For years we’ve offered our customers unique breakfast items that not only taste great, but are easy to enjoy on-the-go,” said Brad Wahl, vice president of marketing, The Krystal Compay. “Just think, with a Java Cream Milkquake you can still enjoy the taste of your morning coffee without having to worry about spilling a hot drink in your lap as you battle traffic.”
Krystal’s new Java Cream Milkquake is made with real flavors and all natural ingredients including premium vanilla ice cream flavored with espresso pure-cane syrup. The Java Cream MilkQuake is served in a 20 oz. cup at the suggested price of $2.79.
Coupons for a free Java Cream Milkquake with the purchase of any breakfast combo meal are also available on the company’s official MySpace page at www.myspace.com/krystalloverslounge.
The Krystal Company
Founded in 1932, Krystal restaurants have become more than sparkling-clean eateries where friendly employees serve up fresh, delicious food. Krystal has become a cultural icon and an experience that virtually every man, woman and child in the South has shared. The Krystal brand – and the great food, service, value and setting that it represents – has taken a prominent place in the South’s cultural landscape.
The Krystal Company is the oldest quick service restaurant chain in the South and the second oldest in the United States. The Chattanooga, Tenn.-based company currently has nearly 400 restaurants in Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Texas and Virginia. For more information, visit www.krystal.com.
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